Projects

Each project includes the dataset, the question I was answering, and the business outcome — not just code.

Sales Churn Analysis dashboard screenshot

Sales Churn Analysis

Analyzed 50K+ customer records to identify the 12% drop-off point in the renewal funnel.

Recommended retention plays projected to lift renewals by 8%.

SQLPythonPandas
E-Commerce Revenue Dashboard dashboard screenshot

E-Commerce Revenue Dashboard

Interactive Tableau dashboard tracking revenue, AOV, and regional performance across 6 markets.

Cut weekly reporting time from 4 hours to 15 minutes.

TableauSQLExcel
Customer Segmentation (RFM + K-Means) dashboard screenshot

Customer Segmentation (RFM + K-Means)

Clustered 20K customers into 5 personas using RFM scoring and K-Means in Python.

Marketing used segments to target a campaign that lifted CTR by 22%.

Pythonscikit-learnMatplotlib
Financial KPI Report dashboard screenshot

Financial KPI Report

Power BI report consolidating revenue, margin, and cash flow KPIs from 3 source systems.

Gave the finance team a single source of truth for monthly reviews.

Power BIExcelDAX